Pizza Survey – Rank the Pizza in West Boca

pepperoni-sausage
What do you think of the pizza places in West Boca? We have our hunches about which places are the most popular, but we want to hear from you.
We organized it roughly by zip code. Here’s a zip code map to give you a better sense of the locations:
west-boca-zips
The survey is below. If it’s hard to read on your phone, tablet or computer, you can also fill it out by clicking this link: SurveyMonkey.com/s/westbocapizza.
We did our best to get all the pizza places but we probably we missed a couple. There’s a question at the end where you can mention ones we missed.

Create your free online surveys with SurveyMonkey , the world’s leading questionnaire tool.

Thanks for doing the survey. Again, if it was hard to use on our website, you can try it at SurveyMonkey.com/s/westbocapizza.
We’ll publish the results in a few days.

9 Zip Codes: Crime Rates in Boca Raton

west-boca-zipsThis is the second in our series on crime rates. Part 1 compared arrest statistics in West Boca with East Boca and with the rest of Palm Beach County.
In this second part, we will look at arrests in West Boca and East Boca only, by individual zip code. We’ve figured out which zip codes have the most arrests and which have the fewest.
As discussed in Part 1 there’s no perfect way to break down east and west. We generally define West Boca as including zip codes 33428, 33498, 33496, 33434 and 33433.
west-boca-zip-codes
East Boca includes zip codes 33431, 33432, 33486 and 33487. The division is a rough compromise between the city boundaries and using Congress, Military Trail and/or St. Andrews Blvd. as the break line. One East Boca friend tells us that I-95 should be the divider. Others think it should be the Turnpike or Jog Road. But zip codes are useful so that’s what we’re doing.
Let’s start with the zip codes that have the fewest arrests. To be clear, we are referring to the address listed for the person arrested. We do not have information on where the arrests or alleged crimes took place, so this is what we have to go on.
Three West Boca zips are in a virtual tie. With only 1.1 arrests per thousand residents, zip code 33434 generally runs from 441 to St. Andrews between Yamato and Glades. Just barely higher at 1.2 arrests per 1000 is zip code 33496, a rectangle from 441 to Military Trail north of Yamato. Tied with that number is zip code 33498, west of 441 and north of Glades. That is using arrests per population. If we go by counts, 33496 is actually the lowest with 2 counts per thousand, just below 33434 with 2.1 counts per thousand and 33498 is a bit higher at 2.4 counts per thousand.
Mostly south of the 33434 zip code between Lyons and St. Andrews/Military Trail south of Glades Road, 33433 had more arrests with 1.6 per thousand and more counts with 2.6 per thousand. The highest arrest rate in West Boca is 33428, the home zip code for West Boca News. We had 2.4 arrests per thousand residents and 4.5 counts per thousand. The number of counts for 33428 was inflated somewhat by one man arrested for 36 counts of sexual assault on a  child.
Our spreadsheet with the data is below, including some demographic statistics and numbers for East Boca as well.
zips-data-boca
 
While the numbers for 33428 might seem high, they’re actually in line with three of the East Boca zip codes, 33487, 33486 and 33431. The worst zip code in all of Boca Raton is 33432, with 4.2 arrests and 8.8 counts per thousand residents. Keep in mind that the rest of the county has an even higher crime rate with 12 counts per thousand. So even the worst zip code in all of Boca is significantly safer.
33432-map
Demographics may play an interesting role in the numbers. Zip code 33434 has the lowest arrest rate and also has the oldest population with a median age over 62 years old. Approximately half the population of 33434 lives in either Century Village or Boca West, two very large developments filled with seniors. Meanwhile 33428 has the youngest population in West Boca with a median age of 41 years old.
Regular readers of West Boca News will have noticed a lot of arrests in the Sandalfoot area (and the Sandalfoot KKK guy). That area is mostly in 33428 but also includes the western edge of 33433. It may explain the higher arrest rates in those two zip codes, though on the other hand Sandalfoot may be unfairly stigmatized.
sandalfoot-area
We’re not quite done with this project. In Part 3 we will be talking about the worst zip codes in the whole county. It’s going to take us a while to get through all the data so don’t expect that article for a couple weeks or longer.
To see Part 1 of the series, click this link: How bad is crime in West Boca?

Facebook Ads and Missing Zip Codes

Update: See bottom of this article.
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One effective technique for Facebook advertising is to target your ads by zip code. This helps to really narrow your audience to the groups you want to reach, and avoid wasting money on ads going to groups who are too far from your geographic market. If you’d like to learn more about using Facebook ads effecitively, the kevin david facebook ads ninja masterclass might be something you’d want to sign up for.
We’ve been using zip codes for ad targeting on Facebook for a while now. Recently we noticed an odd problem – certain zip codes are difficult or impossible to add to an ad campaign. We’ve had the same problem on the main interface and in Power Editor.
33433-missing
You can see in the image above that there are no matches found for zip code 33433, which is home to over 40,000 people in the wealthy community of Boca Raton, Florida. Our website aims to cover five zip codes in western Boca Raton:
west-boca-zip-codes
Even if we add the word “Boca” in our search, it still doesn’t come up.
33433-boca
Nothing we’ve tried brings up this zip code now. We were able to add it in past ads and may be able to work around the problem using those past campaigns. But we suspect others are encountering similar problems with zip code targeting in Facebook ads.
We have had similar but less difficult problems with other zip codes. Zip code 33498 is another part of West Boca. It doesn’t show up if we only enter 33498 in the search box:
33498
On the other hand, if we add “Boca” to our search, it does come up now. A week ago it would not come up at all.
33498-boca
Have you had problems targeting your Facebook ads to certain zip codes? Please let us know in the comments.
To learn more about the topic in general, see Search Engine Watch’s article about ad targeting on Facebook.
Update
In the comments below a reader said that he was able to find the 33433 zip code, and it did indeed start working for us. However, now we can’t get the 33431 zip code.
33431
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Zip code 33431 is a high-income zip code with roughly 18,000 people and includes the main campus of Florida Atlantic University (FAU).

33431-map